Wednesday, March 21, 2007

Staying on Message

So I'm surfing for news, and surf on over to CNN.com.
I bookmarked the International edition of CNN over the domestic American version because its jingoism and utter disregard for any story that questioned the Bush regime during the run up to the Iraq made me sick, and its choice to wallow in the most trivial of non-stories (Jon-Benet as one example) has not improved over time.
But the International edition does have the occasional story of interest, and today was one of those days.
Here's the front page:

Al Gore is testifying in Congress and using the phrase "global planetary emergency"! Wow, that's big news. Maybe, finally, the Washington politcos will finally wake up. Maybe, finally, the major American media will stop following the Bush line and take climate change seriously.
Maybe, finally, the proven fact of human-caused climate change will get some serious face-time on American media.
Let's see what the domestic version of CNN has as their front page:

Shades of Jon-Benet. Okay, well, um, at least the front page mentions Gore testifying to Congress.
I think.
Somewhere.
Doesn't it?
There is an article entitled "Sceptics Frosty at Warming Warning." Wonder what we get if we click on that?

Wait a minute. This isn't anything like the International edition headline. What's going on here? Isn't the news the news? Isn't the truth the truth (even if inconvenient)?
How can the same news organization present the same set of facts with one slant for one market, and another slant for a different market?
They can't, of course. They have to stay on message. A single message.
And when I returned to the CNN International home page....

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